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Not a Sales Hunter? No Problem.

Most sales people don't like cold calling for new business. If you are a hunter you probably cold call. If you're a farmer you probably wait for customers to call you. But what if you need to find new business and you're not a hunter? There's another option: you can learn to be a consultant and find business your way. Hereâs how.

Moving past products to what customers really buy.

Customers don't buy products they buy what products give them. Cosmetic companies don't sell lipstick they sell beauty. Automotive companies don't sell cars they sell mobility, status and fun.